
“OMG I AM OBSESSED!!!”— Shelby
“I love how you give off happiness!!”— Kylie
“Pregnant mama comfy motherhood clothes are a MUST!”— Kaitlyn
“Ofc it's PIMA COTTON TOO”— Isabelle
“the colors are all amazing”— Caro
“summer uniform!!!!!!”— Brooke
“pointelle COUNT ME IN”— Paige
“These are so soft!! I can't take them off!!”— Ava
“OMG I AM OBSESSED!!!”— Shelby
“I love how you give off happiness!!”— Kylie
“Pregnant mama comfy motherhood clothes are a MUST!”— Kaitlyn
“Ofc it's PIMA COTTON TOO”— Isabelle
“the colors are all amazing”— Caro
“summer uniform!!!!!!”— Brooke
“pointelle COUNT ME IN”— Paige
“These are so soft!! I can't take them off!!”— Ava
SPOTTED IN THE WILD
HAPPY EVERYWHERE.
Iconic. Always say yes. Have the best days ever. Not afraid to be you. Kind to others. Always comfy. Always fun. Always HAPPY.





THE ORIGINAL
MEET THE HAPPY HAT
THE HAT THAT EVERYONE IS TALKING ABOUT.
Hand-woven from 100% toquilla straw, by women artisans in Ecuador.
$150
TOQUILLA STRAWMADE IN ECUADORONE OF ONE
SHOP BY MOOD
FIND YOUR HAPPY.
— 01
MADE IN PERU.
Every set is sewn by hand from 100% Pima cotton, one of the finest fibers in the world. In a family-run factory in Peru that we visit ourselves.
— 02
MADE IN ECUADOR.
The Happy Hat is hand-woven from toquilla straw by women artisans, one stitch at a time.
— 03
MADE FOR JOY.
OEKO-TEX certified for purity. Just fabric that loves your body back.

A NOTE FROM THE FOUNDER
"I STARTED RACHOL BECAUSE I WANTED CLOTHES THAT FELT AS GOOD AS THEY LOOKED. PIECES I COULD WEAR EVERY DAY AND FEEL PROUD OF HOW THEY WERE MADE."
Every drop is small, made by hand, and inspired by women, color, and craftsmanship. We're so glad you're here!
— RACHEL
READ OUR STORYJOIN THE HAPPY LIST.
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